With over three decades of experience in Emmy-winning motion graphics, live-streaming technology, and live media production, I can deliver high-quality, visually captivating content for national television networks and news programs. My proficiency in motion graphics and live production allows me to craft engaging and dynamic content that captivates viewers and fosters audience engagement. I effectively collaborate with senior executives, creative directors, and producers to establish a cohesive visual identity across all stations while adhering to tight deadlines. My extensive industry knowledge and experience enable the development of versatile and creative content that informs and entertains the audience, driving audience growth and retention and positioning the network as a leader in the industry.
PROFESSIONAL EXPERIENCE
NEWS NATION
SENIOR MOTION DESIGNER
SENIOR MOTION DESIGNER
2022 - PRESENT
Spearheaded the design and creation of captivating motion graphics for the network's launch initiatives.
Developed dynamic graphics, art, and design elements for live news Ross System, marketing promotions, ensuring a visually compelling presentation.
Established the overarching appearance and style for the network across multiple platforms including OTT, APP, Social Media, and promotional materials, fostering brand consistency and recognition.
Collaborated closely with senior executives and key network VPs, I ensure that our creative aligns seamlessly with the network's branding and aesthetic guidelines, elevating our reputation and brand awareness to new heights.
Coordinated with other creative departments to address new technology and departmental needs, fostering a collaborative and supportive work environment.
Created detailed budgets and timelines for projects, ensuring efficient resource allocation and timely delivery of high-quality work.
BLACK NEWS CHANNEL
SENIOR DIRECTOR OF CREATIVE MARKETING AND DESIGN
SENIOR DIRECTOR OF CREATIVE MARKETING AND DESIGN
2021 - 2022
Design and create motion graphics for the network launch of BNC and BNC GO.
Develop graphics, art, and other design elements for live news VizRT System and marketing promotions.
Establish the overall appearance and style for BNC and BNC GO, including OTT, APP, Social Media, and promotional materials.
Lead a team of graphic designers, review and approve designs, artwork, VizRT templates, and motion graphics.
Collaborate with internal and external clients to determine the artistic approach and style.
Coordinate with other creative departments for training and departmental needs.
Create detailed budgets and timelines for projects.
BLUMEDIA GROUP
DIRECTOR OF CREATIVE SERVICES AND PRODUCTION
DIRECTOR OF CREATIVE SERVICES AND PRODUCTION
2008 - 2021
Built corporate brand and image, internet and street advertising products campaign. Managed all aspects of media production, live broadcast, web design, photography, video, and social media from concept to final execution.
Implemented and installed an online network television system which resulted in an increase of appointment revenues to $ 1 million.
Planned, coordinated, and organized multiple projects. Created layouts and designed artwork used for livestream broadcast on a 24/7 network.
Conceptualized promotional campaigns designs print, television, social media, and OTT services, supervising camera shooting, lighting design, editing, and audio.
Worked with production crews to make the most out of the relationship with the community to create ideas and contribute creatively to 360 campaigns designs. Produced, shot, and edited for linear television news operations for the Dallas, Houston, and Miami markets with 2 daily live shows and 4 live on-tape productions Monday to Friday, including motion graphics PKGs.
UNIVISION / TELEVISA
PRODUCER / SENIOR EDITOR
PRODUCER / SENIOR EDITOR
2003 - 2008
Expertise in directing on-location filming and video shoots, working closely with internationally renowned artists to bring their vision to life.
Possesses a natural ability to bring fresh perspectives and ideas to projects, utilizing advanced software such as Final Cut Pro, After Effects, AVID, Premiere, DaVinci Resolve, and Photoshop to create compelling and innovative graphics.
Experienced in managing and editing all aspects of television promos, public service announcements, and editorial pieces, from concept development to final delivery.
Adherence to strict guidelines and deadlines for both local and national live television broadcasts.
EDUCATION
SKILLS / COMPETENCIES
Television Production Design
Orange Technical College
2001 – 2003
JOURNALISM
UCLA - VENEZUELA
1997 – 2000
COMPUTER ANALYST
IUTIRLA - VENEZUELA
1994 – 1996
I’m a highly computer-literate professional with extensive experience on Windows and Mac platforms. I’m proficient in various software, including Adobe Creative Suite, Final Cut Pro, DaVinci Resolve, Avid, WordPress, Office, and iPhone App Development. I’m a 3-time Emmy Award winner with skills like action orientation, approachability, problem-solving, teamwork, and strategic agility.